Step aside David! It’s the lady Beckham who’s the new underwear model in the family.
Victoria Beckham has just signed on to be
Giorgio Armani’s Emporio Armani women’s underwear spokesperson.
Armani told
WWD
today, “Who better than Victoria Beckham to launch our new global Emporio Armani underwear campaign? Victoria is a style icon, a dynamic lady whose influence and recognition will add great excitement to the continued international growth of our underwear business.”
Vickie’s adds will be everywhere- on posters, billboards, and magazines- beginning in early 2009. Fashion photographers Mert Alas and Marcus Piggott will be shooting the ads. They’re the same team who shot David’s Armani underwear ads.
We couldn’t agree more on Armani’s choice!
