Reese Witherspoon is the latest celebrity to debut her own fragrance. She’s launching perfume line “In Bloom by Reese Witherspoon” this fall through Avon, for which she’s the spokesperson.
Reese admits she had no idea what went into the process of picking out her own signature scent. She said, "It was a unique experience for me because I had no idea what goes into making perfumes. I thought you just pick a fragrance and it's easy. But there were all these different levels of creating a scent that were new to me, but really fun and exciting."
"In developing In Bloom, I found myself drawn to the scents of my childhood in Tennessee. We had a great big Magnolia tree in the back yard, and it's that beautiful white blossom that inspired the perfume. In Bloom is indicative of where I am in my life today. I'm feeling very strong and independent, and so happy, so full of life. The fragrance truly captures that feeling - it's very sensual, very romantic and alluring."
The scent combines a delicate femininity with a seductive allure and a mysterious beauty. The fragrance includes the following: Georgia peach, tea leaves and crisp greens, as well as Star gardenia, magnolias and night-blooming jasmine.
Sounds amazing! We totally trust Reese to create a beautiful scent. In Bloom will be available in stores this November, just in time for the holidays!