The wait is over! The much-anticipated
Matthew Williamson line has finally arrived at H&M!
We had reported earlier about the batch of celebrities who got to wear some pieces from the vibrant line before it hit the shelves, but today it’s your turn to pick your favorite pieces!
Of the line, Williamson says, "I wanted to create a strong urban collection fused with the brand's signature symbols and shapes. It's been fascinating to search back through my archives to isolate the most iconic pieces, then rework them for
H&M."
And apparently H&M could not agree more! Margareta van den Bosch, creative advisor at H&M said, "I think people will really love this collection. I love the way Matthew mixed prints in the dresses, and the color clocking of the tailoring. It's very elegant, but there are lots of things you can wear in a really relaxed way too."
Color has always been a huge trademark of Williamson's. Of the collection the designer said, "color is one of the defining aspects of my signature style. I focused on the iconic peacock motif seen across my collections to develop a palette of blues, chartreuse and emerald. The spirit of the collection is both covetable and precious."
Covetable? Precious? And affordable?? It sounds like a no brainer to us!
If you are not already outside waiting in line, head over to H&M and add a little extra dose of color to your wardrobe! We have a feeling these clothes will sell out before we even get the store.
