Wondering what all those signs and billboards you're seeing that read things like, "You do look fat in those jeans, Sarah Marshall" and "My mom always hated you Sarah Marshall".
Well they're promos for an upcoming movie entitled Forgetting Sarah Marshall. The movie stars Kristin Bell as a TV star, who breaks up with her boyfriend, played by Jason Segal.
To get over the breakup, Segal's character decides to go on vacation in Hawaii, and then realizes his ex is there with her new boyfriend. Look for tons of cameos by Mila Kunis, Bill Hader and Kristin Wiig from SNL, Jonah Hill, and Paul Rudd.