The Jolie Pitt twins proved to be good for business. People magazine sold 2.6 million copies of the ultra expensive cover that featured Knox Leon and Vivienne Marcheline.
The issue is the biggest seller in seven years, and is the fourth highest newsstand seller in the magazine's 35-year history. Take that J.Lo!
Just to put that in perspective, People sells an average of 1.5 million issues a week. Guess People got their moneys worth!